Commission Junction


			Commission Junction Launches Enhanced Online Marketing Interface "Best of Breed" Relationship Management Tool Available to All Clients LONDON, UK – 7 July 2003 – Commission Junction (www.cj.com), a leader in pay-for-performance marketing, announced today the launch of Account Manager 6.0, an enhanced version of its Web-based interface for online marketers that includes a new relationship management component and a streamlined user experience, with benefits for both advertisers and publishers. From this single interface, advertisers will be able to increase their opportunities for success by using the new features to recruit, manage and retain top-performing publishers, while communication and promotion opportunities for publishers in the network will be greatly expanded. "Since its inception, Commission Junction has led the way with product innovations that help our clients achieve tangible results with their marketing budget. Account Manager 6.0 once again raises the bar," said Elizabeth Cholawsky, senior vice president marketing and product development. "Advertisers can communicate more efficiently with publishers, extend specific offers, and make program adjustments quickly, while publishers can better manage existing partnerships and foster new ones to optimise earning potential." Key features include easier management of program terms and performance incentives between advertisers and publishers, new options for tailoring creative and communication tools that will take performance-based relationship management to a new level. Account Manager 6.0 includes new features for both advertisers and publishers. Advertisers: Create unique commission rates, performance incentives, and special terms and conditions Replace existing program terms easily with new ones for individual publishers or selected groups Recruit publishers by searching the Commission Junction network and extending promotional offers Contact publishers easily through the interface Publishers: View advertiser details and history (commission rates, tracking methods, referral terms, etc.) Receive offers from advertisers and apply for specific program terms Contact advertisers easily via their designated direct contact Manage advertiser relationships based on the status of their program terms Note to the editor: Account Manager 6.0 adds to Commission Junction's already extensive product offering for publishers and advertisers. Both CJ Access™ and CJ Vantage™ products are accessed via the Account Manager, allowing advertiser clients to manage their ad creative and online partners, generating real-time reporting on all of their relationships and transactions within one interface. CJ Vantage combines expertise with advanced functionality to optimise online marketing relationships. The advantages of CJ Vantage include monitoring account performance, providing advice and guidance, and assisting in tracking towards goals and objectives. CJ Access provides advertisers with a comprehensive suite of performance-based advertising, management, recruitment and administrative services delivered on-demand via the Internet. The advantages of CJ Access include driving more revenue, extending reach and acquiring more customers, and accelerating results with fast implementation and speed to market. About Commission Junction Commission Junction, a leader in pay-for-performance marketing, delivers advanced solutions that facilitate strategic online relationships between advertisers and publishers, driving accountable results for each client. By publishing performance metrics on advertisers, publishers, and ads within its network and leveraging its own expertise in online marketing through service, education and promotion, Commission Junction creates an open marketplace of low risk and high reward for its clients. The company serves billions of impressions monthly, ranking it among the largest ad networks in the world. Clients include leading online marketers eBay, Expedia, Marbles, Marks & Spencer, MFI, and Argos Additions. Commission Junction is headquartered in Santa Barbara, CA., with offices in San Francisco, New York and London. For additional information, visit www.cj.com/uk or call + 44 (0)207 025 8031.



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